Category Archives: Marketing

You are here:

3 Ways to Get More Love From Referral Partners

If your referrals from local professionals are running dry, it might be time implement new strategies to nurture those professional relationships and keep business flowing again. Rather than just asking for their recommendation, here are three creative ways to add value to your referral partner’s business and make it irresistible to work with you: Continue reading

Posted in Law Firm Marketing, Law Practice Management, Marketing, Uncategorized | 1 Comment

5 Ways To Spark More Engagement With Your Law Firm Email Newsletter

If you’re sending an email newsletter but feel like it’s not getting much attention….or perhaps not even getting read at all, it may be time to change your approach.

The purpose of email marketing is to build relationships, not just occupy inbox space. Continue reading

Posted in Law Firm Marketing, Law Firm Newsletters, Marketing | Tagged , , | Leave a comment

Does the Rule of 7 Apply to Law Firm Marketing?

If the marketing for your law firm is not producing the ROI or results you want, you may have a problem with being consistent.

Consistent marketing isn’t just slick sales lingo from a marketer or advertising rep. trying to get more business from you. In order for people to know, like and trust you, they have to hear from you regularly. Continue reading

Posted in Blogging for Lawyers, Law Firm Marketing, Law Firm Newsletters, Law Practice Management, Marketing, Productivity, Public Relations, Search Engine Optimization (SEO), Social Media, Time Management | Tagged , , , , | Leave a comment

Take a break from your legal marketing this Spring …(yes, really)

We know that you are so busy taking care of your business, servicing your clients and building referral relationships that your marketing sometimes takes a backseat to everything else going on. That is why we created this program specifically for you.
Continue reading

Posted in Blogging for Lawyers, Law Firm Marketing, Law Firm Newsletters, Marketing, Outsourcing, Productivity, Public Relations, Search Engine Optimization (SEO), Time Management, Virtual Teams | Leave a comment

Law Firm Marketing Tips: 4 Free Ways To Increase Registrations To Your Next Live Speaking Event

The number one concern when booking a live speaking event or workshop on a legal topic is, “how can I put more butts in seats and make it worth my time?!” Continue reading

Posted in Law Firm Marketing, Marketing, Speaking Engagments | 4 Comments

Lawyers Can Increase Google Rankings with These Three Steps

By now, you know that Google rankings can mean the difference between being seen by current and potential clients or being buried pages back when someone is looking for a reputable attorney.

Here is tip that will increase your Google relevance and will cost you absolutely nothing. It starts with these 3 steps: Continue reading

Posted in Free Resources, Law Firm Marketing, Marketing, Search Engine Optimization (SEO), Social Media, Uncategorized | 1 Comment

Training Session: Free, Low-Cost and NEW Marketing Strategies for Your Law Firm

I would like to invite you to join me on Thursday, September 22nd at 4pm ET for a free webinar where will I will teach you:
Free, Low-Cost and NEW Marketing Strategies to Increase Leads, Referrals and Publicity for Your Law Firm Continue reading

Posted in Free Resources, Law Firm Marketing, Marketing, Outsourcing, Productivity, Public Relations, Search Engine Optimization (SEO), Social Media, Teleconferences, Virtual Teams | Leave a comment

How To Book Legal Speaking Engagements Without Making Cold Calls

Regular speaking engagements are a key piece of any good legal marketing strategy.  The more you can get out and educate the public about your practice area and the value of your services, the more quality leads you’ll see flowing … Continue reading

Posted in Law Firm Marketing, Marketing | Tagged , , , | 2 Comments

Emergencies & Legal Marketing It All Boils Down To Systems

In order for your marketing to be effective it must be consistent. You must be in front of your prospects all of the time, because you never know when they are going to decide that now is the time that they need your service. And when they need that service you want them to call YOU not the new lawyer down the road that has suddenly gotten on their radar. ??It’s all about relationships, and relationships have to have consistency. Continue reading

Posted in Law Practice Management, Marketing, Outsourcing, Productivity, Search Engine Optimization (SEO), Social Media, Time Management | 3 Comments

What Is the Point of Social Media Anyway?

I’ve heard this question over and over from lawyers who are wondering why they would want to invest their valuable time into what they consider to be some frivolous conversations that take place on social media outlets. Continue reading

Posted in Featured, Free Resources, Marketing, Outsourcing, Productivity, Social Media, Teleconferences, Uncategorized | 2 Comments