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Legal Marketing Tip: How to Ensure No Prospect is Left Behind
Yet when it comes to effective, education-based legal marketing, getting more leads is only half the battle. The second and arguably most important step, in making the most of your speaking engagements is to automate the follow-up process to ensure no prospect is left behind and everyone receives consistent communication from you and your firm.
Lawyers Can Increase Google Rankings with These Three Steps
By now, you know that Google rankings can mean the difference between being seen by current and potential clients or being buried pages back when someone is looking for a reputable attorney.
Here is tip that will increase your Google relevance and will cost you absolutely nothing. It starts with these 3 steps: Continue reading
Law Firm Publicity Tips: 3 Things You Should Never Say In a Press Release or Media Pitch
When reaching out to your local media for coverage about your firm, there are 3 specific things you should NEVER say in your press release or media pitch.
Saying these things will almost always land your press release in the trash and alienate you from the particular publication or TV station you are trying to target in the future. Continue reading
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What Is the Point of Social Media Anyway?
I’ve heard this question over and over from lawyers who are wondering why they would want to invest their valuable time into what they consider to be some frivolous conversations that take place on social media outlets. Continue reading
Addressing Some FAQ’s
We‘ve had a ton of interest in the DFY materials that we have been talking about for the last few months but I’ve also received a quite a few emails and wanted to answer some of the frequently asked questions … Continue reading
What’s In This Month’s DFY Materials?
Just wanted to let you know that our May Done-For-You materials are now ready for purchase here on our website. I’ve had quite a few people ask me for more details about what the package includes so below are the … Continue reading
Pick Up the Phone and Follow Up
Legal Marketing Tip of the Week I’ve been doing a lot of hands-on outreach for our private clients lately to get them speaking gigs in front of referral sources orother relevant groups. I literally spent hours on the phone this … Continue reading
Posted in Marketing, Team Building, Uncategorized, Virtual Teams
Tagged Follow Up, free legal marketing tips, legal marketing, Referral Sources
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Perspective and Gratitude
A Personal Note From Laura Lee “I’m sorry the cancer has metastasized into his liver, lungs and muscles and there are no treatment options”. It was almost a year ago, and the day my life changed forever; my husband of … Continue reading
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T-E-A-M: The Key to Law Practice Managment Success
At some point in life, we’ve all had to be a part of someone’s team. On that team, you were taught to work together, help one another, and act as one. Well in the professional world, I want to teach … Continue reading
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Social Media & Legal Marketing – Remember You Are a Professional
I was having a conversation with one of my awesome team members yesterday about the role that social media plays in marketing a law firm and the impact it has when trying to land potential clients. It really got my … Continue reading
Posted in Uncategorized
Tagged assistance, identity, law, legal, marketing, media, online, persona, professional, social
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